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Starfield Lifestyle Shopping Center
Hanam, South Korea

  • progetto Starfield Hanam
  • architeto Benoy London / Junglim Architecture Co.
  • architetto paesaggista Studio Outside Landscape Architects
  • lighting designer Bliss Fasmann Inc.
  • design Bitzro / Design Studio Lighn
  • appaltatore generale Shingsegae Property / Taubmann Asia
  • fotografo Ahn Sohyun
  • project.representation SJL Corp.

Koreans love shop­ping and they love extra­va­gance too. With its giant shop­ping malls, Seoul resem­bles a sin­gu­lar para­dise for shop­ping fans. In Hanam, just outside the nation’s capi­tal, the Star­field Life­style Shop­ping Centre – one of the lar­gest shop­ping and enter­tain­ment cen­tres in the coun­try – recen­tly opened its doors. Olivio LED system lumi­nai­res by Selux light up the entrance square and paths in the eve­ning hours len­ding them an indi­vi­dual touch. Besi­des per­fect lighting during dar­k­ness, addi­tio­nal com­po­nents like inte­gra­ted loud­spea­kers and adver­ti­sing ban­ners ensure the mall a com­mu­ni­ca­tive, urban space that uses one con­si­stent design lan­guage. As well as the modu­lar Olivio exte­rior lumi­nai­res, Notch LED bol­lard lumi­nai­res guide visi­tors along the safest route in the grounds of the park or along foot­pa­ths.

The idyl­lic town of Hanam, famed for its green­space and unique moun­tain bac­k­drop, is pri­ma­rily a magnet for tou­rists on account of its pro­xi­mity to the capi­tal. The shop­ping centre houses more than 800 brand names and opened in summer 2017, offe­ring a wide range of shop­ping and enter­tain­ment options. Embed­ded in the sur­roun­ding hilly land­scape, with its orga­nic design, the Olivio Sistema line adds a highly effec­tive touch. Around the lumi­naire pole, Olivio Grande lumi­naire heads have been instal­led in clu­sters of 6 or 8 with beams offset on various levels – a spe­cial fea­ture of the Olivio system, which allows fle­xi­ble con­fi­gu­ra­tion depen­ding on the lighting task.

Beyond the func­tion of mere lighting, useful fea­tu­res such as loud­spea­kers and adver­ti­sing boards have been atta­ched to the lumi­naire poles. Visi­tors are wel­co­med by cal­ming sounds when they approach the main entrance, which ema­nate from the loud­spea­kers con­cea­led in the lower lumi­naire heads – a sen­si­ble solu­tion for the com­bi­ned design of light and sound using a uni­form design lan­guage.

The chosen light colour of 3000 K bathes the fore­court in a plea­sant light while Notch LED bol­lards illu­mi­nate the paths along the park land­scape that sur­rounds the mall using gla­re­less light. In the eve­ning and night hours, they pro­vide accent lighting for plants and shrubs while by day their discreet, reser­ved shape makes for a highly impres­sive sight. The lighting con­cept for this public space pro­vi­des a highly impres­sive light mood ena­bling visi­tors to the shop­ping centre to feel safe and at ease.

  • La straordinaria famiglia di apparecchi di illuminazione Olivio è un moderno e originale sistema di illuminazione urbana multifunzionale disponibile in tre grandezze con riflettori intercambiabili per l'illuminazione stradale e d'accento. Questo flessibile sistema di illuminazione può essere equipaggiato con accessori ottici come ottiche ad anelli e a nido d'ape, lenti colorate e lenti di elongazione che offrono ulteriori effetti e possibilità di controllo. I pali e gli sbracci Olivio Sistema, Candelabra e Floracion garantiscono la massima libertà in termini di design e flessibilità di progettazione.

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