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Beverly Hills Streetscape

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Beverly Hills Urban Design Program

Beverly Hills’ so-called “Golden Triangle” – the world-famous and relatively compact retail and business district that is home to Rodeo Drive and several hundred high-end boutiques – was recently given a major update. Included in these improvements were better and more accessible parking, improved pedestrian and vehicle navigation on walkways and streets, and bold exterior lighting solutions by Selux.

To capitalize on the “edgy” international theme conveyed by the district, the design team chose Selux’s postmodern Ritorno and Stradex fixtures and Selux poles for pedestrian and roadway lighting.

Three hundred Selux fixtures and poles unify the cityscape with a strong, integrated look. Ritorno pedestrian luminaries provide graceful, indirect and non-glaring sidewalk lighting, which invite evening strolls through the district. High-tech and sleek Stradex roadway fixtures are equipped with precision reflectors provide effective direct street lighting. All of the fixtures – including combinations of the Ritorno and Stradex fixtures – were mounted on Selux Urbi poles. Modular in design, these poles offer 33 different user configurations including attachment points for permanent and seasonal banner arms, signage, pedestrian push signals and integrated traffic signals.


Details

Client
City of Beverly Hills

Landscape Architect
Fong Hart Schneider and Partners

Lighting Designer
Chip Israel, Kelly Jones at Lighting Design Alliance

Location
Beverly Hills, California

Photography
Erhard Pfeifer

Product
Ritorno and Stradex